December 28, 2016
Why should I deploy VoWiFi? The number one reason is indoor service coverage. This is especially true in the locations where subscribers spend most of their time and seek to use most of their mobile services -- at home and in the office. Whether you are a tier 1 mobile network operator (MNO) or a new mobile virtual network operator (MVNO), one of the top reasons for subscriber churn is poor indoor coverage, especially at home. Churn due to poor indoor coverage costs the mobile industry billions of dollars every month. In addition, poor indoor coverage is one of the top reasons for new subscriber 15/30 day returns (e.g., service cancellations), which are typically not reported in an operator's monthly subscriber churn numbers. Continue reading...
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