2007-2008 Mobile Unified Communications State-of-the-Market Report
by Peter Brockmann and Steven Taylor, Kubernan
Published December 2007; Posted December, 2007
 

Abstract:
 

Mobile communications has been a part of the enterprise communications firmament since the very first cellular call made by Martin Cooper of Motorola in New York City on April 3, 1973, to his cross-town rivals at Bell Laboratories. Today, mobile communications penetrates all segments of society to the point where there are more than a billion mobile phone users, and where Europe has more cell phones than people.

 

Unified communications promises to integrate and extend real-time person-to-person communications throughout the enterprise and across the public telephone network and mobile operator domain. This State-of-the-Market Report on Mobile Unified Communications reviews the drivers, challenges and 12-month action plans of over 250 users, recommenders and others involved in the purchase and implementation of mobile unified communications.

 

Key findings of this report include:

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Top drivers: higher employee productivity is the top driver for 75% of respondents.

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Top challenges: cost of implementation of mobile unified communications is the most frequent challenge for 46% of respondents; security and poor multivendor feature transparency loom large too.

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Average benefits from productivity improvements:

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29% higher customer satisfaction.

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27% higher employee satisfaction.

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18% more sales.

 

Mobile unified communications is here to stay. Integrating the mobile users’ voice and real-time communications services into the fabric of the enterprise communications architecture is an outstanding opportunity to release impressive benefits and to leverage the increasing powers and flexibility of new generations of mobile devices.
 

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Acknowledgment: Please note that this paper was made possible in part due to the support of Nortel.

 

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