- A Webtorials Thought Leadership Discussion
- Larry Hettick, Webtorials, Moderator
- Featuring MobileIron
The responsibility for mobile apps development is increasing falling on the enterprise IT organization. Whether overseeing third-party apps development, or directly creating custom mobile apps that improve employee productivity, the IT team needs to follow some basic principles to assure success. This discussion with Ojas Rege, VP of Strategy at MobileIron, offers his insights-- outlining the "three Rs" needed for formulating and developing mobile enterprise apps.
- Podcast: Developing Mobile Apps for the Enterprise (download/listen)
- Transcript: Developing Mobile Apps for the Enterprise
- More resources from MobileIron
Good discussion of the role of the Enterprise App Store. However, I see the concept extending to customer self-service mobile apps that are now UC-enabled for flexible access to live assistance when needed. This is an opportunity for third-party expertise to integrate mobile apps in "cloud" environments that can best support multi-modal, mobile consumers.