What are the most important features/characteristics to look for in a service?

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Assume that both you and your competitors all have basic functions to pass data from one point to another.  Beyond that, what are the most important characteristics - tangible and intangible - that customers should look for in choosing a provider?

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Customers should look for the following attributes while choosing a network provider:
• Strong background in deploying Ethernet – Ability to show expertise in deploying consistent services whether in the Metro or Global arena.
• Flexible and uniform QoS policies - Guarantees global site-to-site uniform QoS policies
• Offering Application Prioritization—Allows you to pick the applications that are most important to your business, and the network is able to enforce those decisions
• Ability to Converge Network Services— Ability to combine your voice, video and data services on a single, seamless network without compromising quality or functionality
• Scalable Offering– Enables addition of new business locations at any time without expensive and time-consuming “network integration” projects
• Visibility into the network – Ability to view traffic and application patterns on your network in real-time
• Embedded Network Management—Ability to get granular network information without additional costs of software, hardware, integration and management into the service
• Real-Time Control—Capability to make service changes immediately based on traffic patterns
• Stringent SLAs - Enables superior quality performance for mission critical applications and metrics such as and 100% in-sequence packet delivery
• Exceptionally focused on service - Superior customer experience in all areas of the customer interaction process from product conceptualization, collaborative network design, provisioning, support to billing and collection

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